Roleplays are a great way to help your team practice real-world conversations in a safe, simulated environment. With customizable scenarios, simulated buyers, and evaluation criteria, you can create immersive training experiences that strengthen communication and selling skills.
Follow the steps in this article to create a Roleplay activity.
Step 1: Start creating
Click on the ‘Create new content’ button
Select ‘Roleplay’ from the list of options
Step 2: Choose a scenario
Select one of the available scenarios that best fits your training goal:
Cold Call: A brief first contact to set up a longer follow-up
Objection Handling: Address objections with clear, on-label facts
Warm Call: Check in, review results, and share updates
Discovery Call: Ask detailed questions to understand needs
Competitive Selling: Compare the product to rivals and highlight where it delivers better value
Supply Review Call: A strategic discussion on supply health, substitutions, and timelines
Scheduling Routine Evaluation: A check-in call to book regular follow-up visits and keep care on track
Scheduling First Evaluation: Schedule the first evaluation for patients and guide them through what to expect
Coaching: Change Adoption: A conversation with a direct report or peer who resists new systems, processes, or organizational shifts
Step 3: Prepare your materials
Before you begin, make sure you have these ready:
Product detailers document or any other visual aids for the product
Sales process and agenda for the Roleplay
Competencies and evaluation criteria for each competency
Step 4: Set up the Roleplay environment
Add product details
Click on the + icon under the Product section
Select one of the recommended products or click on ‘Add new product’
Enter the product name, select the product type, and add details (manually or generate using AI by uploading a file or adding a link)
Optionally, add clinical trial information (manually or generate using AI) and upload an image of the product
Click on ‘Create Product’ when done
Add buyer details
Click on the + icon under the Buyer section
Select, create, or generate a simulated buyer for the Roleplay
Add as much information as possible. The more details you include, the more realistic the AI conversation will be
Include buyer background, potential objections, previous meeting details, patient profiles, and any relevant history
Information is power! The richer the context, the better the simulation
Set up the agenda
Click on the + icon under the Agenda section
Enter the agenda of the call in the text field
Keep it focused to ensure the conversation remains pointed and goal-oriented
You can also add best practices, tips for success, and other participant guidelines
Step 5: Create evaluation criteria
Click on the ‘Finish by creating the evaluation criteria’ button
Customize each competency, including its evaluation guidelines and score
Use the x icon to remove a competency and the ➕ icon to add one
Add keywords to cover and keywords to avoid
Remember, not all competencies are relevant to every scenario. Customize them to fit the meeting context for accurate and meaningful score measurement
Step 6: Publish and assign
Once your Roleplay environment is ready, click ‘Publish’
Your Roleplay activity is now ready to be assigned to participants
Learn more
To learn how to assign a Roleplay activity, read this article: Assign a Roleplay activity
To learn about Roleplay performance insights and reporting, read this article: Viewing Roleplay Performance & More in Reports
To learn about Roleplays on Wayground for Business, read this article: Roleplays on Wayground for Business: Overview & Best Practices
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